Bonus Point Campaigns

Offer double or triple points to your new and returning customers instead of breaking the bank with discounts.

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What is this superpower?

Offer double or triple points to your new and returning customers instead of breaking the bank with discounts.

Why is it important for growth?

Enticing shoppers with bonus points earnings gives them the promise of future rewards—except how they use them is under your control instead of being a BFCM free-for-all. Once they've locked in their points you can remarket to them in the days/weeks and months after BFCM to bring them back to your store and redeem their hard-earned points on additional purchases

How can brands take advantage of this?

You can sign up and launch a points program with Smile completely for free. Once your program is live, creating a bonus points campaign is as easy as increasing the value of your points for the Black Friday/Cyber Monday weekend, and then resetting it to the normal amount afterward. Don't forget to promote the upcoming bonus event through your social media, newsletters, and website banners and notifications so shoppers are ready to come back and earn all those extra points while they can!

About this partner

Smile.io is the world’s largest loyalty platform, providing easy-to-use reward programs that help scaling ecommerce brands transform one-time sales into repeat, loyal customers. Over 80,000 brands use Smile points, referral, and VIP programs to maximize their acquisition efforts and turn transactional purchases into passionate brand advocates that can’t help but come back again and again.

Powerups

Integrations with other platforms that make this superpower even more impactful.

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