At Lucid, our philosophy is a bit different. Rather than focusing on how much something is going to cost, we prefer to find out as much as we can about the project so we can start a discussion about what an appropriate scope of work might be. We want to find out as much as we can about the people, their story and ethos, the potential market and competitors, and the size of the opportunity. We want to determine where we can best add value to the journey.